Our mission is to provide the knowledge, advice and products that enable everyone to enjoy great, healthy looking skin every day.

Who we are

In 1870, Robert Chesebrough discovered a 100% natural product, rich in minerals from deep within the earth, which had remarkable skin-healing properties. That product was petroleum jelly, which Robert Chesebrough started to commercialize with the brand name Vaseline®.

Chesebrough was motivated by two powerful forces: a passion to understand the skin, and an intense curiosity that drove him to make his discoveries. We, his heirs, share that passion and curiosity. It's what drives us, and makes us excited about what we do.

Your skin is amazing. It's an incredibly complex set of interdependent systems which even today we don't fully understand. It protects us from adverse climate and from infection. It recreates and regenerates itself throughout our lives. It is waterproof, yet it can emit water.

Many people never stop to think about their skin. Those that do, however, are more inclined to place their trust in a brand like Vaseline®. The brand that has been passionately studying skin for over 130 years and the one that offers the distilled wisdom of this learning in leading edge products that feel, smell and care for skin like no other.

What we do

Vaseline® makes accessible, everyday skincare products. We don't believe in quick fixes. We believe that health of any sort is about the combination of all the small choices you make each day. We know that our products have profound, multiple benefits - and can play a really important role as part of your overall skin regime.

We offer products, but we also offer advice. And we try to share everything we've learned over all those decades about how skin works and how to keep it in great condition.

We make market-leading products in every region of the world.