Vaseline Sustainability Website (Cropped)

 

TAKING STEPS TOWARDS
LESS & BETTER PLASTIC

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Our sustainability journey.

At Vaseline, healthy skin is our number one priority, but that doesn’t mean we stop there. We pledge to continue the journey towards adopting more sustainable practices, especially when it comes to plastic use.

Vaseline Intensive Care lineup

OUR COMMITMENT TO BETTER BOTTLES

By 2023, we plan to increase the recycled plastic content in our current North America lotion bottles shown on the left to 50%.

By 2023, we plan to increase the recycled plastic content in our current North America lotion bottles shown below to 50%.

OUR BOTTLE IS AS IMPORTANT AS WHAT’S IN IT

Vaseline Sustainability Website

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And, in the coming years, we’ll avoid 295 MT of additional plastic from this redesign

Since 2018, we have used 209 MT (metric tons) of recycled plastic in our bottles.


We’ve also redesigned our lotion packs to be lighter, which has avoided the use of 130 MT of virgin plastic in North America* 

*Since Unilever has tracked sustainability metrics

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And, in the coming years, we’ll avoid 295 MT of additional plastic from this redesign

 

If you want to learn more about our sustainability commitments and our goals for the future, we’d love to hear from you!

Get in Touch